Area Vice President - Southeast
Company: Cerapedics Inc
Location: Westminster
Posted on: April 7, 2026
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Job Description:
Description: ABOUT US Cerapedics is a global, commercial-stage
ortho-biologics company that aspires to transform the standard of
care for bone repair, healing bones faster and at higher rates,
without compromising safety, so that patients can live their
healthiest life. Bone grafts, including Cerapedics' products, are
used in over four million annual spine, orthopedics, trauma and
interventional procedures world-wide. Cerapedics' product,
i-FACTOR, is FDA PMA approved for cervical use in the United
States. Cerapedics' next-generation product is currently being
evaluated in lumbar interbody fusion through ASPIRE, a pivotal FDA
IDE study and has been granted a Breakthrough Device Designation by
the FDA. Cerapedics is headquartered in Westminster, CO. OVERVIEW
Healing lives through bone repair - this mission is what inspires
us every day. If that is inspiring to you as well, consider joining
us as an Area Vice President for the Southeast region. The Area
Leader is a senior sales leader responsible for executing the
commercial strategy within an assigned geographic Area to achieve
revenue growth, market expansion, and customer satisfaction goals.
This role provides leadership and oversight to all commercial roles
within the Area, including Regional Sales Managers, Direct Sales
Representatives, and Clinical Sales Representatives, ensuring
alignment, accountability, and consistent execution. The Area
Leader is accountable for forecasting accuracy, quota attainment,
talent development, and aligning the team to national strategic
priorities. Specific Functions and Responsibilities: Sales
Performance & Forecasting * Drive consistent quota attainment
across the Area; ensure accurate and timely submission of sales
forecasts. * Develop Area-level sales plans that align with
national objectives and clearly communicate targets and
expectations to the field. * Monitor performance trends and
implement corrective actions proactively. Drive Activities &
Resource Utilization * Ensure effective use of company resources
including MedEd, marketing assets, virtual training, and advance
education to drive product awareness and accelerate adoption. *
Partner closely with Marketing, Medical Education, and Sales
Training to optimize execution of FUSE, FOCUSE, PhD programs, and
other key initiatives. * Reinforce expectations and accountability
for activity-based performance. Customer Engagement & Market
Development * Build and strengthen relationships with key surgeons,
hospital stakeholders, sales agents, and distributors. * Oversee
team engagement strategies, ensuring meaningful participation in
surgeon dinners, conferences, and hospital QBRs. * Partner with
field teams to gather actionable customer insights and competitive
intelligence. Performance Management & Talent Development * Hold
sales team accountable for delivering results that align with
company strategy, not exception-based management. * Coach, mentor,
and develop sales leadership talent; drive succession planning and
maintain a strong pipeline of future leaders. * Address
underperformance directly by implementing performance improvement
plans or making necessary personnel decisions. * Communicate
financial expectations clearly and consistently. Strategic
Communication & Storytelling * Clearly articulate the Area's
commercial strategy, performance drivers, and territory plans to
internal and external stakeholders. * Ensure consistent utilization
of sales tools (e.g. HubSpot) and accurate, timely data entry
across the entire team. * Support the creation and delivery of plan
exercises and quarterly business reviews. Team Leadership &
Cross-Functional Collaboration * Provide strong leadership that
promotes alignment, transparency, accountability, and high
performance. * Collaborate cross-functionally with Marketing,
Operations, Medical Affairs, Sales Operations, and other internal
business units to support execution and solve complex problems. *
Foster a culture of integrity, compliance, and disciplined selling.
* Recruit and coordinate the training and selling activities of
distributors, 1099 Independent sales agents, and direct sales
representatives. * Manage sales team to meet or exceed area sales
objectives. * Establish sales objectives by creating a sales plan
and quota for area in support of national objectives. * Build and
maintain relationships with key surgeons and hospital customers. *
Collect customer and competitor intelligence. Requirements:
POSITION REQUIREMENTS: * Must be able to effectively communicate
(both verbally and in writing) in individual and group situations.
* Leadership skills include mentoring and team building. *
Extensive amount of objective and subjective decision-making, and
use of judgment in non-routines situations. * Extensive amount of
planning and prioritizing. * Ability to analyze and resolve work
problems. * Computer literate with knowledge of Microsoft Word,
Excel, PowerPoint and Outlook. EDUCATION AND PREFERRED TRAINING
REQUIREMENTS: * Bachelor's degree (B.S. of B.A.). * 10-15 years of
progressive sales leadership experience in the medical device
industry, with at least 7 years of experience in spine or spinal
biologics and 5 years of experience in core spine. * Prior
experience leading a region or area with revenue in the range of
$15M to $30M * Success building, developing, and leading
results-focused teams with a strong performance culture - and the
ability to be coached through the process. * Direct sales
leadership of a team greater than 10 people with manager of
managers experience. * Proven ability to execute a sales cadence
(leveraging sales analytics) and then articulate both the plan -
and needs - to executive leadership to allow the organization to do
all needed to exceed goals. WORK CONDITION/PHYSICAL DEMANDS: The
physical demands described here are representative of those that
must be met by an employee to successfully perform the essential
functions of the job. Reasonable accommodation may be made when
requested by the employee to enable individuals with disabilities
to perform the essential functions. * This position requires the
incumbent to regularly utilize written and verbal communication
skills, including active listening and speaking clearly and
concisely. * This position requires the incumbent to experience
periods of prolonged sitting and to occasionally stand, walk, carry
items, climb, reach, and lift up to 20 lbs. * This position
requires the incumbent to operate office equipment such as
telephones, computers, fax machines, copiers, and to grasp objects
utilizing manual dexterity including hand/finger coordination.
TRAVEL REQUIREMENTS: 50-70% at times BENEFITS/COMPENSATION
(including, but not limited to): * Medical and dental insurance,
group life insurance , 401k matching, long term disability,
potential target bonus, paid time off. SALARY RANGE: $200,000 -
$250,000 Target Annual Bonus: Generous sales bonus target Position
will be posted through 03/31/2026 EEO STATEMENT: Cerapedics is an
Equal Opportunity Employer. We do not discriminate on the basis of
race, religion, color, sex, gender identity, sexual orientation,
age, non-disqualifying physical or mental disability, national
origin, veteran status or any other basis covered by appropriate
law. All employment is decided on the basis of qualifications,
merit, and business need. Compensation details: 200000-250000
Yearly Salary PI382e277cf610-29400-39153971
Keywords: Cerapedics Inc, Westminster , Area Vice President - Southeast, Sales , Westminster, California
